Our Values
We build with Excellence
We only create products that are of great quality and meet the best standards. We take great care in choosing materials, designing products, and executing production, with a focus on craftsmanship, attention to detail, and durability. By building products with excellence, the company aims to create a reputation for superior products and customer satisfaction.
We thrive on Creativity
We encourage creative thinking and innovation in all aspects of our operations. This involves, experimenting with new materials, and exploring new production techniques. By fostering a culture of creativity, we can stay ahead of trends and create products that are fresh and exciting to customers.
We breathe Professionalism
We are committed to conducting all aspects of our business with the utmost professionalism. This involves maintaining high standards of customer service, and being reliable and timely in all interactions. We also foster a positive and productive work environment, where employees are motivated and supported to deliver their best work.
We value Youth Empowerment
Youth empowerment is at the heart of Craftlink. Our training programs gives our Nigerian youth the opportunities to create a future for themselves in leather goods making. We also offer mentorship and support to help their professional development. By valuing youth empowerment, we know we can make a positive impact on the lives of young people, and contribute to the development of a more vibrant and dynamic society. This also helps us tap into the creativity and energy of this important demographic.
We believe in Gender Equality
We support and promote equal opportunities and treatment for men and women in the artisanal work sector. This involves providing equal pay and benefits, offering equal access to training and career development, and creating a supportive and inclusive work environment for all artisans. We believe we can help to break down barriers and stereotypes that limit the participation and success of women in the artisanal work sector, especially in leather goods manufacturing.